Think Like a CMO: Programmatic Advertising for Jobs

The similarities between HR and Marketing are striking. The topic of which has been cause for some major dialogue in the industry for years now. Both functions are tasked with attracting people to a business to aid its growth. HR focuses its efforts in bolstering a company’s workforce whereas Marketing tends to focus primarily on revenue expansion. HR professionals have long since adopted Marketing practices to attract and retain new talent.
Read more...

;